About

I’m a passionate and proven marketeer who believes in the power of the brand from a multinational to what our neighbours think of us as people. I embrace the challenge of gaining a clear insight of what a customer or individual wants and employing well-practised implementation skills to deliver on this.

My fundamental belief is that success is driven by understanding people and organisations, peeling back the layers to truly hear what is being said by both, and building solutions that deliver. All underpinned with a foundation built on a Social and Political Sciences degree from the University of Cambridge.

I am first and foremost a people person which has lead to my desire to gain deeper understanding for personal and business benefits. Working both in major blue chips and as a brand and strategy consultant my mantra is to get under the skin of the people and challenges to reach a deeper and more successful outcome.

The world around me provides constant inspiration and ideas from family and friends through to avid news reading. I have travelled to almost a third of the worlds countries and aim to go to somewhere new every two years to further my insights. At my happiest around a campfire, I am a great lover of sports and the outdoors and know that stepping back to think in the company of nature is second to none.

Education & Training

• Chartered Institute of Marketing Diploma
• BA (Hons) Social and Political Sciences, University of Cambridge
• Train the Trainer SAB Miller UK (now Asahi) marketing representative
• Marketing Training Partnership Brand Training

Outdoors and Life

• Duke of Edinburgh Gold Award holder
• Volunteer on Scouting camps and events
• Travel insight – 63 countries visited (32% of the world)